Kraft Foods Inc. (NYSE: KFT) is the largest food and beverage company headquartered in North America and the second largest in the world after Nestlé SA.The Philip Morris Company (now known as Altria Group), acquired Kraft for $12.9 billion in 1988, eventually merging it with another food subsidiary, General Foods, which it had acquired in 1985. In 2000, Philip Morris acquired Nabisco and merged it with Kraft. Altria sold 280 million Kraft shares via an initial public offering in 2001, retaining an 88.1% stake. On January 31, 2007, after months of speculation, the company announced that its 88.1% stake would be spun off to Altria shareholders at the end of March 2007. Kraft is now an independent publicly held company.Kraft is headquartered in Northfield, Illinois, USA, a Chicago suburb. Kraft Foods markets many popular brands in more than 155 countries.Kraft Foods is named after James L. Kraft, who founded the original wholesale cheese business in 1903.

New evidence on Web traffic would suggest companies such as Kraft and General Mills are attracting new unique users at twice the rate of the Internet as a whole.

The Kraft company is working on a new type of food that the consumers can customize after purchase. Currently, they are working on a colorless, odorless, and tasteless drink that you can purchase and then customize. You can control the colors, the flavors, and the nutrients it has.

Kraft is working on nanotech enabled food including a colorless, tasteless drink that you, the consumer, will design after you've bought it. You'll decide what color & flavor you'd like the drink to be & what nutrients it will have in it - then zap the product with a microwave transmitter to activate the corresponding nanocapsules.

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First the size of a VB longneck was slashed by 50ml, now the family-sized Vegemite jar has become a victim of a shrinking trend.The average size of the traditional Aussie jar of Vegemite is now smaller after Kraft Foods Australia scrapped its biggest jar on the supermarket shelves in favour of a new 600gm jar.